Postcards are one of the most effective ways to grab your prospects' attention about the benefits of a planned gift. Our cards are written to drive traffic to your website, inbox and phone on the first reading.
The best part? They are a very cost-effective marketing tool. Download the copy that will work for you. All you need is a local printshop to produce the final product. (Remember: don't try to win a design award with these cards. The message is far more important than the look and feel.)
Please note: The following section only contains postcard copy; graphics and layout are not included.
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If it's between Uncle Sam and my favorite charity, guess where my IRA will go! (Retirement Plans)
Strong, persuasive copy for a simple postcard that shows prospects the tax risks of passing their retirement plan to heirs, and the tax savings of transferring it to you. Readers are led to you...
Price: $35.00 | Product ID: 6007
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A Gift That Costs Nothing During Lifetime! (Bequests)
This persuasive postcard capitalizes on the basic appeal to prospects of a charitable bequest: they can meet personal and family commitments today while providing for a substantial gift to you...
Price: $65.00 | Product ID: 6005
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Charitable Gift Annuities
Get your prospects thinking about how a gift to you can reward them, too. Benefits-oriented, to-the-point copy that interests readers, then leads them to you for donation details. ...
Price: $35.00 | Product ID: 6010
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Charitable Gift Annuities, Deferred Gift Annuities, Charitable Remainder Trusts
An introduction to the benefits of life-income gifts that shows readers what a gift plan can do for them. Copy is written to enthuse prospects and whet their appetites for more information from...
Price: $45.00 | Product ID: 6008
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Deferred Gift Annuities ("I can't make a gift - I'm saving for retirement!")
Clear, to-the-point postcard that bullets the features and benefits of a deferred gift annuity. Copy is aimed at younger prospects who may think they can’t budget for a major gift at this time....
Price: $45.00 | Product ID: 6011
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Gift Planning Overview
Here’s the building-block concept in gift planning: many donors can give more if they plan alternatives to outright cash gifts. Clear, to-the-point copy highlights the most popular ways of...
Price: $45.00 | Product ID: 6000
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Gifts of Appreciated Securities
Here are the benefits of the essential non-cash gift. Copy draws readers’ attention to the flexibility and tax-savings of using securities instead of cash to make their gift, then directs them...
Price: $25.00 | Product ID: 6003
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Gifts of Appreciated Securities, Bequests
Use year-end and the approach of tax-time to motivate your prospects to give. Card describes the benefits of lowering taxes through a charitable deduction and of using the appreciation is stock...
Price: $45.00 | Product ID: 6001
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Gifts of Appreciated Securities, Charitable Gift Annuities
At year-end, your prospects are reviewing their portfolio’s performance, judging what securities to sell and which to hold on to. This postcard plays off that activity and shows prospects the...
Price: $55.00 | Product ID: 6002
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Life Insurance
Motivate your prospects to give you paid-up life insurance policies whose coverage they no longer need. Get them thinking about how using non-cash assets can make it easier for them to give...
Price: $25.00 | Product ID: 6004
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Receive payments you can count on for life (Gift Annuities)
This postcard copy contains bulleted highlights that illustrate the many benefits of a charitable gift annuity, the most popular life-income gift.
Gives your prospects a...
Price: $20.00 | Product ID: 6009
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You Can Make Your Generosity Permanent (Bequests)
Target your faithful older donors – tell them how their involvement with your organization can continue beyond their lifetimes. Card highlights the simplicity and satisfaction of endowing...
Price: $35.00 | Product ID: 6006
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Slip this handy booklet into your pocket before your next round of prospect calls. It's not another ways-of-giving brochure — it's a "why's of giving" that helps you better understand the upside and downside of different giving options for both you and your prospects.
It's the reference "for the rest of us!"
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